As the COP26 U.N. Climate Conference wraps up today, you’ll likely encounter plenty of number-filled recaps of the progress—or lack of progress—made by world leaders over the past 2 weeks. There will undoubtedly be summations of the billions of dollars in monetary commitments, summations of the metric tons of CO2 reduction commitments, and perhaps even summations of the amount of fossil fuels required to fuel the conference and the tens of thousands of people who converged upon Glasgow to participate.
But as big as those numbers might sound, there will continue to be people representing every climate-related angle there is asking, "So what? What do these numbers even mean?"
And whether or not you care to dive into COP26 numbers, this is a good time to ask how much your stakeholders actually care about the numbers you're relying upon to measure progress, motivate your teams, and create urgency.
The headline: 𝐓𝐡𝐞 𝐦𝐚𝐠𝐢𝐜 1.5: 𝐖𝐡𝐚𝐭’𝐬 𝐛𝐞𝐡𝐢𝐧𝐝 𝐜𝐥𝐢𝐦𝐚𝐭𝐞 𝐭𝐚𝐥𝐤𝐬’ 𝐤𝐞𝐲 𝐞𝐥𝐮𝐬𝐢𝐯𝐞 𝐠𝐨𝐚𝐥 (by Seth Borenstein of the Associated Press)
The goal: to (𝐆)𝐫𝐨𝐰, (𝐏)𝐫𝐨𝐭𝐞𝐜𝐭, 𝐚𝐧𝐝 (𝐒)𝐮𝐬𝐭𝐚𝐢𝐧 success by pondering these 3 questions throughout your day:
💡 How many qualitative metrics should you use to measure "meaningful" growth?
💡 Are you over-using or mis-using numbers to protect a narrative?
💡 How much time do you spend helping stakeholders understand their direct connection to "the numbers?"
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