Fueling Sustainable Leaders

The 2024 sweepstakes winner was announced on March 18 during a special live episode of The Energy Detox:

To learn more about World Shale Energy Day, the 75th birthday of hydraulic fracturing, and all of the 2024 giveaway items, watch the video below:

One Lucky Winner Gets Everything Pictured Here:

☘️ 4 Guinness pint glasses engraved with “World Shale Energy Day” - what better way to celebrate organic-rich black shale that has enhanced the lives of countless people around the world than with a pint of rich black Guinness that brings life to any gathering (note: Guinness is not part of the prize…so the winner is welcome to fill the pint glasses with a—preferably dark—beverage of his or her choosing)

☘️ 4 stone “Happy World Shale Energy Day” Guinness coasters made in West Virginia - protecting the health and well-being of people and the environment a top priority when developing shale resources…and protecting your tabletops should be a top priority when enjoying a set of Guinness pint glasses.

☘️ Stone-handled bottle opener - using this unique bottle opener to unlock the potential of a sealed beverage can serve as a reminder of how hydraulic fracturing has unlocked the potential of shale.

☘️ “World Shale Energy Day” socks - many of us are lucky enough to have amazing shale resources below our feet…and what better way to remember that than by sporting a pair of #WorldShaleEnergyDay socks?

☘️ George P. Mitchell: Fracking, Sustainability, and an Unorthodox Quest to Save the Planet - this hardcover book profiles “the father of fracking,” a renaissance man who didn’t embrace an over-simplified view of the world or an over-simplified view of sustainability.

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What is World Shale Energy Day?

On St. Patrick’s Day of 1949, Halliburton performed the first two commercial frac jobs — One in texas and the other in oklahoma.

75 years years later, the world continues to reap the benefits of an innovation that unleased shale’s potential

To honor this occasion, each March 17 is #WorldShaleEnergyDay — learn more by visiting WorldShaleEnergyDay.org

Fueling Sustainable Leaders One ShaleRock Shake™ at a Time

As you raise a ShaleRock Shake™ to the GREEN energy that we’re LUCKY to have below our feet, take a moment to ask how many industry leaders you know who are...

🤢Full of malarkey

🍀Over-dependent on luck; and

🐍Unwilling to drive the snakes out of their organizations.

☘️To help you answer that question and honor the March 17 blending of Shale & Shamrocks, check out this 2023 World Shale Energy Day & St. Patrick's Day episode of The Energy Detox.

Green Smoke & Mirrors: Unsustainable Leadership Lessons from Irish Energy and Football Failures

How many leaders rely on "smoke & mirrors" to fool their fans into thinking their apparent success is more sustainable than it really is?

In what ways have you been fooled into thinking that bottom line results — like the potentially misleading win-loss record of an undefeated sports team — reflect actual potential and long-term viability?

How often have you fallen into the trap of parroting talking points — like the potentially misleading facts & figures supporting renewable energy — that, in turn, lead to short-sighted decisions?

Regardless of your answers to those questions, Episode 72 of The Energy Detox will remind you that bottom-line results don't always speak for themselves, drawing upon 2 green history lessons from the worlds of sports & energy:

1 - Notre Dame’s 2002 “Smoke & Mirrors” football season, during which the 8-0 Fighting Irish — wearing green jerseys at home for the first time in 17 years — were fully exposed in an upset loss to Boston College.

2 - Ireland’s 2022 “Smoke & Mirrors” energy policy that has caused the Irish — who are stubbornly relying on a short-sighted view of “green” energy that has led to a continued rebuke of potential LNG facilities — to be the “worst prepared country in Europe” in terms of their ability to withstand an energy crisis.

For more information on #WorldShaleEnergyDay and ideas on how you can get involved, visit WorldShaleEnergyDay.org

To read more about events of March 17, 1949, check out this brief history from API

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